Rosewood Abu Dhabi: Unlocking A Sense of Place

Rosewood Abu Dhabi, the ultra-luxury hotel located on Al Maryah Island, today celebrated its grand opening in a ceremony inspired by honorary hospitality traditions of past, and infused with elements of Emirati culture and history. Echoing Rosewood's newly relaunched brand identity; the opening ceremony was entitled Rosewood Abu Dhabi: Unlocking A Sense of Place and symbolized an age-old hospitality tradition whereby unlocking the hotel door and then permanently discarding the key represented the official opening of a property. The event was complemented by traditional Ayyala dancers and Al-Ras and Takhamir drummers who greeted guests on arrival.

The ceremony was attended by H.H. Sheikh Sultan Bin Tahnoon Al Nahyan, chairman of the Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), H.E. Mubarak Al Muhairi, Director General TCA Abu Dhabi, H.E. Jasem Al Darmaki, Deputy Director General TCA Abu Dhabi, H.E. Khaldoon Khalifa Al Mubarak, CEO Mubadala Development Company, Ali Eid AlMheiri, Executive Director, Mubadala Real Estate & Infrastructure (MREI), Sonia Cheng, CEO, Rosewood Hotel Group, Radha Arora, President Rosewood Hotels & Resorts® and additional dignitaries and distinguished guests.

Inspired by the Sense of Place® philosophy which ensures that each property is a reflection of the local culture in which it operates, and the group's Living Canvas campaign that illustrates Rosewood's unique approach to hospitality, the relaunch comes during an exciting period of global expansion for the group. The first Rosewood hotel welcomed its first guests in Europe at Rosewood London earlier this month and additional upcoming openings are scheduled across in Asia and the Middle East in the near future.

Ali Eid AlMheiri, Executive Director, Mubadala Real Estate & Infrastructure (MREI), commented: "The vision for Al Maryah Island has always been for the development of a vibrant urban community supported by leading businesses from around the world. The presence of an internationally renowned hotelier like Rosewood Hotels & Resorts, coupled with their innovative Sense of Place values, reinforces the core essence and world-class amenities that this district has to offer. As businesses, shops and restaurants continue to open, we believe Sowwah Square will take its place not just at the heart of Abu Dhabi's business community, but in hearts of the greater community, providing a new and exciting destination for everyone."

Luigi Romaniello, Managing Director, Rosewood Abu Dhabi, commented: "Rosewood Abu Dhabi exemplifies the Rosewood Sense of Place philosophy through a distinct and personalized luxury lifestyle experience in the heart of Abu Dhabi. I would like to thank the Government of Abu Dhabi, Mubadala Development Company, our dedicated team and all of our valued guests for making today's opening event a reality. Inspired by the glistening Arabian Gulf and the deep rooted history with the dhow, our hotel has a distinct character which appeals to residents and tourists alike. With the recent opening of The Galleria, and continuous developments around us on Al Maryah Island, the district is truly becoming an elite luxury lifestyle destination. I am very excited about the possibilities and opportunities which lie in store here for Rosewood Abu Dhabi in this thriving urban hub."

Rosewood Abu Dhabi offers nine signature restaurants and lounges including Aqua, a 24-hour Northern Italian and Mediterranean restaurant, Spice Mela, a modern Pan-Indian restaurant, the Hidden Bar, a cozy lounge with an extensive beverage selection, Sambusek, a vibrant Lebanese restaurant, Smoke, Sambusek's shisha terrace, La Cava, an exclusive sommelier cellar, Majlis Lobby Lounge, the hotel's living room, and Glo, a glamourous open-air lounge, Catalan, Abu Dhabi's first Catalonian restaurant. Rosewood Abu Dhabi features eight fully equipped conference and event spaces including a ballroom which can accommodate up to 1,000 guests, pool and gym facilities and Sense, A Rosewood Spa®.

For bookings, please contact Rosewood Abu Dhabi on or call +971 (0) 2 813 5555.